FMCG Retail would like to welcome John Natale to the team. John joins the team in his role as Consultant – Space, building on his wealth of Space experience with various Manufacturers, including Coca-Cola Amatil & SPC.
John’s experience includes:
Various Activation Manager roles, including time at Schweppes Australia, Novartis Consumer Health, & Mondelez Australia. During that time, he showed his capabilities for developing strong & impactful activations, leading to several industry & retailer awards being achieved.
National Trade Marketing Manager/Category Manager at SPC Australia, where he developed and implemented merchandising strategies and shopper marketing initiatives
across all National customers, including managing the Retail Space Systems across the Grocery channel.
National Customer Marketing Manager at Coca-Cola Amatil, responsible for gaining a thorough understanding of the customer’s retail marketing strategy, providing fact-based insights concerning the customer’s beverage category enabling a
marketing plan that is innovative and best practice, and creating a point of sale strategy for the retailer incorporating shelf optimisation, promotional strategy and retail presence.
If you would like to discuss how John could help your business, please contact FMCG Retail directly.